William da Cunha, a seasoned technology executive with a distinguished career spanning several prominent companies, has embarked on a new chapter as the Chief Revenue Officer (CRO) of Statsig, a rapidly ascending Seattle-based startup specializing in product experimentation and feature evaluation. Da Cunha’s appointment marks a significant milestone for Statsig as it aims to solidify its position in the burgeoning market for data-driven product development tools. His extensive experience in sales leadership, cultivated through previous roles at industry giants like Cloudflare, Seagate, EVault, and iAsiaWorks, positions him uniquely to steer Statsig’s revenue generation efforts and drive its ambitious growth trajectory. His arrival coincides with a period of remarkable expansion for the startup, which has witnessed a 40% increase in headcount this year, surpassing 100 employees, and is projecting a doubling of its annual recurring revenue.
Statsig, founded by former Facebook executive Vijaye Raji, offers a cutting-edge platform that empowers product teams to rigorously test and evaluate new features in real-world settings before widespread deployment. The platform leverages live customer data, enabling companies to make informed decisions based on tangible user interactions rather than relying on traditional A/B testing methods. Statsig’s approach distinguishes itself through its granular control mechanisms and the capacity to execute hundreds of experiments concurrently, providing product teams with comprehensive insights into feature performance and their impact on key metrics. This nuanced approach to experimentation allows businesses to fine-tune their product offerings, optimize user experiences, and ultimately accelerate product development cycles.
Da Cunha’s transition to Statsig comes after an eight-year tenure at Cloudflare, a leading cloud services provider, where he spearheaded the sales organization across the Americas. His successful track record in scaling sales operations and forging strategic partnerships within a dynamic and rapidly evolving market aligns seamlessly with Statsig’s current growth stage. The company, which has already secured an impressive roster of clients including OpenAI, Notion, Microsoft, Figma, Anthropic, and Bloomberg, is poised to capitalize on Da Cunha’s expertise to further expand its market reach and penetrate new customer segments. His strategic leadership will be instrumental in building upon Statsig’s already impressive $25 million in annual recurring revenue and driving the company towards its ambitious revenue targets.
The decision to appoint Da Cunha as CRO underscores Statsig’s commitment to aggressive growth and market leadership. His deep understanding of the enterprise software landscape, coupled with his proven ability to cultivate high-performing sales teams, will be crucial in navigating the complexities of the product experimentation market and capturing a significant share of the growing demand for data-driven product development solutions. Da Cunha’s San Francisco base also strategically positions him to tap into the vibrant tech ecosystem of the Bay Area, a hub for innovation and a significant source of potential clients for Statsig. This strategic location allows him to build and nurture relationships with key stakeholders in the industry, further fueling the company’s expansion efforts.
Statsig’s recent fundraising efforts, securing $43 million in 2022 from prominent investors such as Sequoia Capital and Madrona Venture Group, further bolster its growth trajectory and provide the necessary resources to fuel expansion and product development. This financial backing, combined with the addition of a seasoned executive like Da Cunha, positions the company for continued success and reinforces its commitment to delivering innovative solutions to its growing client base. The company’s recent marketing campaign in San Francisco, utilizing a diverse array of media channels including billboards and transit advertisements, emphasizes its proactive approach to market penetration and brand building. This strategic marketing push serves to elevate brand awareness and further solidify Statsig’s position as a leading player in the product experimentation space.
Da Cunha’s enthusiasm for joining Statsig reflects his belief in the company’s transformative potential and its mission to revolutionize the way businesses approach product development. His statement, expressing excitement about shaping the future of experimentation and empowering companies with data-driven decision-making, underscores his alignment with Statsig’s core values and vision. Da Cunha’s confidence in Statsig’s growth trajectory and his eagerness to contribute to its success during this pivotal phase signal a promising future for the company. His leadership, combined with the company’s innovative technology and strong financial backing, positions Statsig to solidify its position as a leader in the product experimentation market and drive significant value for its clients.
