Brianna McDonald has long dedicated her professional career to fostering the growth of startups and entrepreneurs, having spent nearly two decades leading the Northwest chapter of Keiretsu Forum, a global investment hub. By combining successful investment funds with services tailored for startups and investors, McDonald has created a unique platform that fills critical gaps within the tech ecosystem.
Ecosystem Venture Group, co-founded by McDonald alongside her husband Nathan, achieves this goal by integrating investments in salaries and value creation with services focused on为企业 and investors, including real-world advice and financial analysis. Together, the firm offers a comprehensive ecosystem that bridges the gap between angel investors, venture capital firms, and traditional capital providers.
McDonald emphasizes that the group’s mission is not just about the next unicorn but about the collective success of entrepreneurs who can reach profitability without following the usual pricing signals, which is critical for their sustainability and growth. The term “dro OUTER” is chosen to signify the interconnectedness of the ecosystem, where every stakeholders—Angel investors, VCs, and entrepreneurs—work together to create outcomes.
Building on her deep knowledge and experience in the tech industry, McDonald is dedicated to helping companies navigate through strategic challenges and opportunities. She highlights that many founders are somewhat unprepared to develop their companies effectively, advising them on the importance of execution over volatility.
Crucially, none of McDonald is targeting the next economic “jackpot” from Seattle. Instead, she believes in nurturing businesses that can grow profitably, investing in companies that aren’t on the path to success. This approach is aligned with the principles of ecosystem management, where guidance and assistance are essential for sustained upside potential.
Ecosystem plans to scale by offering events, services, and tools that connect entrepreneurs with supporting partners across various industries, taking advantage of the company’s extensive network of professionals. Located in Seattle but open to global collaboration, the ecosystem operates with 6 employees, each playing a distinct but equally important role. These efforts aim to empower companies to take control of their growth journey.
For an individual in the tech industry, McDonald’s work represents a significant wave of collaboration and strategy. By merging investments withS NOOH and providing leadership and oversight, she has created a powerful tool for companies to navigate through economic uncertainties. The organization’s early days were marked by silos, with investors only valuing their interests at a profit or loss. This mindset is being transformed to foster innovation and sustainable growth, providing tech leaders with the resources and knowledge they need to succeed.
Ultimately, McDonald’s vision emphasizes the importance of shared understandings and collective action in driving a more prosperous and resilient economy. By connecting diverse stakeholders and empowering entrepreneurs to take ownership of their ventures, Ecosystem Venture Group is contributing to a future where technology can thrive sustainably and efficiently.
