Christina Haack, the HGTV star known for her home renovation prowess, is embarking on a new venture: crafting her own champagne. This exciting development blends her passion for bubbly with her entrepreneurial spirit, marking a significant step outside the realm of real estate. Haack’s foray into the world of fine wines was inspired by a visit to the prestigious Veuve Clicquot vineyard in 2024, sparking a vision that is now on the cusp of realization. Her champagne, a product of a partnership with a vineyard in Reims, France, the heart of champagne country, is slated to launch in the fall of 2025. Haack’s recent trip to Reims was not solely focused on business, however, as she combined work with pleasure, enjoying the romantic ambiance of Paris with her partner, Christopher Larocca. The trip provided the perfect opportunity to engage in blind tastings, ensuring her champagne meets her exacting standards and embodies the luxurious quality she envisions.
Haack’s passion for champagne is a long-standing affair, evident in her social media posts over the years. Her 2024 visit to the Veuve Clicquot vineyard was a dream realized, a moment she had visualized since she was 21. This milestone was celebrated with a post showcasing her excitement and marking the experience off her vision board. Her affinity for the sparkling wine extended to her 40th birthday celebration in July 2023, where a French Riviera-themed party featured a customized Veuve Clicquot champagne bar, solidifying her love for the elegant beverage. These glimpses into her personal celebrations underscore the genuine enthusiasm she brings to her new champagne venture. It’s a passion project fueled by years of appreciation and a desire to create something truly special.
The Reims trip, a blend of business and leisure, saw Haack accompanied by her partner, Christopher Larocca. They were photographed at Los Angeles International Airport before embarking on their journey. The Parisian leg of their trip offered a romantic backdrop to the business at hand, with Haack sharing glimpses of the iconic Eiffel Tower and the stylish ambiance of a cocktail bar on her Instagram story. While the trip’s primary focus was the development of her champagne line, the shared experience in the City of Lights added a personal touch to the professional endeavor. This intertwining of business and personal life reflects Haack’s multifaceted approach, where work and enjoyment coalesce.
Haack’s venture into the champagne industry represents a significant expansion of her brand. It’s a move beyond home renovation and into the world of luxury beverages, showcasing her entrepreneurial versatility. Her dedication to quality and her hands-on approach, evident in the blind tastings, suggest a commitment to creating a product that reflects her personal taste and high standards. The two-year lead time until the fall 2025 launch indicates a meticulous process, allowing for careful refinement and ensuring the final product lives up to the anticipation. This new endeavor promises to be a sparkling addition to Haack’s growing portfolio.
Beyond her champagne aspirations, Haack is also gearing up for the premiere of her HGTV show, “The Flip Off,” slated for January 29th. The show pits her against her ex-husband, Tarek El Moussa, and his wife, Heather Rae El Moussa, in a house-flipping competition. The winning team secures bragging rights and a first-class vacation, courtesy of the losing team. This competitive format adds a layer of personal drama to the usual house-flipping formula, promising an engaging and entertaining viewing experience. Haack expressed pride in the project, hinting at some unexpected twists and turns during filming. This upcoming show, coupled with her champagne venture, marks a busy and exciting chapter in Haack’s career.
The convergence of these two ventures, the champagne line and “The Flip Off,” highlights Haack’s dynamic and multifaceted career path. She’s navigating the worlds of business, television, and personal branding with apparent ease, showcasing her entrepreneurial drive and creativity. The champagne project represents a long-term investment and a passion project, while the television show offers immediate engagement with her audience. This balance of long-term vision and immediate gratification underscores Haack’s strategic approach to her career. She’s building a brand that extends beyond home renovation, embracing new challenges and exploring different avenues for creative expression. As she embarks on these new ventures, Haack continues to evolve her public persona, demonstrating a keen ability to adapt and innovate within the ever-changing landscape of media and business.
