Pinch is a tech-driven service that provides in-home medical-grade concierge aesthetics, offering treatments such as-tool tapping (Botox), chemical peels, and microdermabrasion. The company is co-founded by Jacob Avraham after working as a nurse automation.Pinch Photo serves as the company’s official branding.
The 2-year-old startup, which impactful Seed funding, opened in Seattle in December. With the city’s booming tech scene and growing medical community, Pinch was drawn to the area due to its underserved luxury segment. The team positioned itself as a healthcare entrepreneur, balancing home treatments with client-specific needs.
Elan Mosbacher, the CEO and co-founder, explained that Pinch offers personalized medgraface experiences priced affordably. Founded with the goal of empowering healthcare entrepreneurs and providing career opportunities, Pinch provides no-frills concierge services with no upfront or ongoing costs.
The company has cultivated around 30 professionals and is expanding exponentially. Visits take an hour, ideal for capturing appointments while home, hosting exclusive beauty parties, or attending wellness events. Pinch is seen as replacing expensive traditional medspa offerings with a high-end, affordable service.
With a projected medical spa market of over $21 billion by 2025, Pinch stands out in the competitive market. Unlike traditional spaces, Pinch focuses on in-home treatments, addressing patient dysfunction while enabling convenience for individuals. This shift aims to minimize stigma around professional medical services.
For young customers, Pinch’s personalized approach resonates with feelingא pain, as mentioned. It’s a way tocurl up with friends, host a “Pinch Party,” or connect personally with wellness brands. The company’s tech-driven app allows for flexible booking options varying by treatment, making it accessible for all attendees.
By steering clear of competing services in Seattle, Pinch is uniquely positioned to capture the luxury market. With a blend of innovation, employee-centric approach, and customer focus, Pinch continues to redefine in-home wellness, offering an experience that’s both professional and inclusive.
